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外聘教师

RalfWilhelms

2017-11-07 15:03:01  点击:[]

Ralf Wilhelms,DBA(2014年至今在我院任教)

GraduateCourses took:

Management Courses                                                                       MarketingCourses

CROSS-CULTURALMANAGEMENT                           MANAGERIAL MARKETING  

CROSS-CULTURALMANAGEMENT                           MARKETING METHODOLOGIES  

MULTI-DISPLPERSPECTIVES ON MGMT                   SURVEY DESIGN                              

MANGERIAL FINANCE                                              RESEARCH IN INT’L MARKETING I  

MANGERIALACCOUNTING                                      RESEARCH IN INT’L MARKETING II  

                                                                                    CONSUMER BEHAVIOR  

International Business

Int’l MNGMT &BUS. POLICY                                    

INT’L BUS &THE THIRD WORLD                            

BUSINESS &MANAGEMENT IN JAPAN                  

SEMINAR ININTERNATIONAL BUSINESS

CMPRTV ECON &SOCIAL DEVLPMNT

SEMINAR IN INT’LBUSINESS

 

UndergraduateCourses taught at LSSU:

·        BUSN 121      Introductionto Business

·        INTB 375        International Business Law

·        INTB 389        Competingin the Global Market Place

·        INTB 420        InternationalComparative Management

·        INTB 486        International Marketing

 

·        BUSN 499      BusinessPolicy Course – Capstone course for undergraduate students

This course providesthe student an opportunity to develop an understanding of the interrelationshipof the divisions, departments and functions of the “whole firm” and itsenvironment.

o   Business Plan

o   Marketing Plan

 

GraduateCourses taught at other Universities

  • Strategic and Operational Marketing

  • Strategic Decision-Making in Global     Business Setting

  • Marketing Research

  • Integrated Marketing Communications and     Consumer Behavior

  • MBA Project (Capstone)

    • Research Paper

 

  • Research in International Marketing II

  • Advanced Seminar in International     Marketing

           

Classroominstruction

  • Hybrid

  • Online  (Blackboard and e-College     incl. Class Live Pro)

  • Curriculum Development MBA courses in     Management and International Business

 


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